TTD FAOMUS PRASADAM LADDU WHY
Tirumala Tirupathi Devasthanam applies for global recognition for famous prasadam If all goes well the world famous Tirupathi laddu, sold as prasadam of Lord Venkateshwara at Tirumala, will soon have a geographical indication mark protecting its unique identity from counterfeiters. The move which has been in the making for quite some time now took a step forward with the Tirumala Tirupathi Devasthanam (TTD) making a formal application to the Chennai based Directorate of Geographical Indications recently, an official familiar with the process said. The Tirupathi laddu is so famous and sought after that instances of its black marketing are common as also instances of counterfeit laddus being sold. The Sri Venkateswara Nitya Laddu Danam Scheme, where pilgrims are given one 25 grams laddu free of cost, was started in 1981. This apart any extra laddus have to be bought at a price. An estimated 1.50 lakh laddus, made of besan, sugar, oil, cardamom and dry fruits, are reportedly prepared ever...